Isaiah Thomas approached us with a very interesting problem to solve. He was coming out of being injured and wanted The Players' Tribune to tell his story - through his lens. Thomas also wanted to us to create a memorable brand. One that would represent him on and off the court. The work below is a showcase of his journey from injury to All-star. We did this by creating a brand, documenting an episodic series, and publishing an online e-commerce store where all profits would go to proceeds of his choice.

Isaiah Thomas approached us with a very interesting problem to solve. He was coming out of being injured and wanted The Players' Tribune to tell his story - through his lens. Thomas also wanted to us to create a memorable brand. One that would represent him on and off the court. The work below is a showcase of his journey from injury to All-star. We did this by creating a brand, documenting an episodic series, and publishing an online e-commerce store where all profits would go to proceeds of his choice.

Isaiah Thomas approached us with a very interesting problem to solve. He was coming out of being injured and wanted The Players' Tribune to tell his story - through his lens. Thomas also wanted to us to create a memorable brand. One that would represent him on and off the court. The work below is a showcase of his journey from injury to All-star. We did this by creating a brand, documenting an episodic series, and publishing an online e-commerce store where all profits would go to proceeds of his choice.

Company: The Players' Tribune  
Role: Designer & Art Director  
Year: 2018

Client: Isaiah Thomas 
Agency: The Players' Tribune  
Role: Designer & Art Director  
Year: 2018

Client: Isaiah Thomas 
Agency: The Players' Tribune  
Role: Designer & Art Director  
Year: 2018

Isaiah's main focus was to be able to build of his injury with giving back to the community and donating all proceeds of sold swag. We created a site that housed the episodic series, gallery, and e-comm store for swag to be purchased. See the site here.. Isaiah Thomas

Isaiah's main focus was to be able to build of his injury with giving back to the community and donating all proceeds of sold swag. We created a site that housed the episodic series, gallery, and e-comm store for swag to be purchased. See the site here.. Isaiah Thomas

Isaiah's main focus was to be able to build of his injury with giving back to the community and donating all proceeds of sold swag. We created a site that housed the episodic series, gallery, and e-comm store for swag to be purchased. See the site here.. Isaiah Thomas

Along with designing his brand, and site, I wanted to make sure the video portion of this project was cohesive with the rest. We dug into after effects and worked with the editor of the film to create intro cards, title sequence, and ending credits for each episode.

Along with designing his brand, and site, I wanted to make sure the video portion of this project was cohesive with the rest. We dug into after effects and worked with the editor of the film to create intro cards, title sequence, and ending credits for each episode.

Along with designing his brand, and site, I wanted to make sure the video portion of this project was cohesive with the rest. We dug into after effects and worked with the editor of the film to create intro cards, title sequence, and ending credits for each episode.