Samsung Global • Revamp Team
Our goal was to re-think the current Global Samsung Experience. I teamed up with the talented NYC crew and tackled different tracks of work that ranged from marketing to transactional materials from early UX phases all the way through the execution of UI. These types of deliverables varied from PDP’s, PCD’s, PF's, and an overview of how users engage with their Samsung Account. With quick turnaround times from client, we worked around the clock in collaboration with the team in Korea. Below are some examples of what the team and I worked on over the past year.
While I was at The Players' Tribune, My role shifted from being a Visual Designer to a Product Designer. As the start-up expanded, so did the story and TPT was now a product first company. Below is a showcase of explorations, live deliverables and visual executions for a wide range of projects. Each section is divided with a brief explantion and a break down explaining the procress. Hope you get to enjoy and please visit playerstribune.com for more!
Apple Watch is the first direct-to-consumer product that enabled customers to take an electrocardiogram from their wrist and now, it’s only on Series 5. Our mission is to deliver that message, through the wrist.
Agency: Razorfish
Role: Senior UX | UI Designer
Year: 2020
Agency: Apple Inc.
Role: Senior Interactive Designer
Year: 2020
Client: The Players' Tribune
Agency: The Players' Tribune
Role: Designer & Product Design
Year: 2016-2019
Agency: Apple Inc.
Role: Senior Interactive Designer
Year: 2020
Ask
Value
There were multiple teams across five time zones, untold numbers of stakeholders domestic and abroad, and a colossal undertaking to consolidate all the Samsung.com instances across the globe.
It was a 24-7 operation, and we used video handoffs, embedded New York designers in Korea, and had many calls late into the night. The bulk of this all happened during Covid, but thankfully we could move things entirely online to get it all done.
Market
Experience
Shared Toolkit
Holistic Overview
Execution
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Templates
Templates
Templates
Once you're in the zone for a particular product, you can start to hone in on the one you need using the various filtering tools on this Product Finder page.
Credits
Group Creative Director
Creative Director
Associate Creative Director
Producers
Strategy
UX/UI
James King
Joey Castillo
Jason Bishop
Mamthaz Sinha, Amisha Doshi, Elric Caponsacco
Nate Williams, Katlyn Huang
Raju Dave, Jess Luszcz, Sam Stringer, Mike Regar
Dasol Jung, Sergio Reynoso, Ryan Harvey, Jeremy Grant
Contact
WFH | Rockaway Beach, New York
Resume: view now
Email: krisgross07@gmail.com
Instagram: @krismgross | @kgsurfphoto
©2022